David’s first job after college was in computer sales for IBM, where he called on national accounts. When he wasn’t busy selling, he was busy in the classroom, first as a trainee and later as an instructor.
From there it was on to the world of academics—specifically, The Graduate School of Business at The University of Chicago for 11 years. As Director of the Evening MBA Program, David’s responsibilities included counseling students on academic and career issues.
Eventually, this led him back to the business side of adult education at The First National Bank of Chicago where he worked for eight years as vice-president and training manager on the corporate side of the bank. David personally conducted seminars for bank officers in the U.S. and overseas, and had overall responsibility for the development and delivery of product knowledge and skills training, using both vendor and in-house resources.
This experience ultimately provided him with the experience and desire to launch a training and consulting practice in 1989, which grew into ZEHREN♦FRIEDMAN Associates.
Over the years, David has designed and written numerous seminars on the topics of selling, presenting and negotiating, and has customized these for specific industries and specific job functions. He has conducted seminars throughout the U.S. and in South America, Europe, Asia, Australia and Africa.